A Florida brokerage’s development of an AI prospect for agent training signals growing adoption of artificial intelligence tools in sales-driven industries, including middle-market credit. Simulated calls allow credit professionals to refine pitch strategies and objection handling without risking client relationships, potentially improving deal sourcing and negotiation outcomes. This innovation highlights how AI can enhance skill development and operational efficiency in credit origination, a trend that could reshape how middle-market lenders and brokers prepare their teams for competitive market environments.
This Florida brokerage built an AI prospect so agents can practice before the real call
Source: HousingWire