The Distillery Behind the World’s Most Admired Whiskey Once Went Bankrupt. Now It Can’t Stop Winning
The Kentucky distillery dominated the global ranking, earning nearly three times as many votes as the runner-up.
The Kentucky distillery dominated the global ranking, earning nearly three times as many votes as the runner-up.
BELLINGS Intelligence Score: 5
Why it matters
This is a corporate success story about a distillery's brand reputation recovery, which is unrelated to credit markets or systemic financial conditions and has no material impact on borrowing costs or credit availability.
Sources
Inc.
The Distillery Behind the World’s Most Admired Whiskey Once Went Bankrupt. Now It Can’t Stop Winning
The Kentucky distillery dominated the global ranking, earning nearly three times as many votes as the runner-up.