BELLINGS

Comcast Advertising Signs 140K-SF Lease at 1540 Broadway

A major media company is moving its advertising headquarters to Broadway. Comcast Advertising, the advertising sales and technology division of Comcast, has signed a 140,000-square-foot lease at 1540 Broadway, owned by GFP Real Estate and BDT & MSD Partners. The deal…

A major media company is moving its advertising headquarters to Broadway. Comcast Advertising, the advertising sales and technology division of Comcast, has signed a 140,000-square-foot lease at 1540 Broadway, owned by GFP Real Estate and BDT & MSD Partners. The deal…

BELLINGS Intelligence Score: 8

Why it matters

This is a routine commercial real estate leasing transaction involving a major media company, with no novel financing structure or broader market impact.

Sources

  • Commercial Observer

    Comcast Advertising Signs 140K-SF Lease at 1540 Broadway

    A major media company is moving its advertising headquarters to Broadway. Comcast Advertising, the advertising sales and technology division of Comcast, has signed a 140,000-square-foot lease at 1540 Broadway, owned by GFP Real Estate and BDT & MSD Partners. The deal…