AI fears are fueling the ‘handmade’ branding trend
By now you’ve probably already noticed it in some of the brands you use daily—“hand-drawn” typography or hastily scanned textures layered over otherwise unremarkable photos. Maybe your cleaning product brands use visual references from a time when “things were easier,” like…
By now you’ve probably already noticed it in some of the brands you use daily—“hand-drawn” typography or hastily scanned textures layered over otherwise unremarkable photos. Maybe your cleaning product brands use visual references from a time when “things were easier,” like…
BELLINGS Intelligence Score: 10
Why it matters
This is a cultural marketing trend driven by AI-related consumer sentiment, with limited direct impact on credit markets, underwriting, or financing conditions.
Sources
Fast Company
AI fears are fueling the ‘handmade’ branding trend
By now you’ve probably already noticed it in some of the brands you use daily—“hand-drawn” typography or hastily scanned textures layered over otherwise unremarkable photos. Maybe your cleaning product brands use visual references from a time when “things were easier,” like…